XOXO HEART MERCH

Designing merch for XOXO was a beautiful opportunity for me to get playful. In this piece, several hands collaborate to spell the key bilingual themes: love / amour, forgiveness / pardon, and peace / paix. This suggests that when we embody love and come together, we expand the scope of what we're able to create and experience. The words are coloured in different tints to represent different skin tones and to assist the viewer in reading them, as they bend and change directions to form a heart shape and emphasize the overall concept.